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Top 10 Free Band Promotional Materials (Part 1)

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Ideally, you want people to know and love your music as much as you do. Band promotion is where fan bases form but without successful band promotion your music will be nothing more than a hobby. How to market a band for free is something you can learn as an artist without relying on management and costly promotional series.  Soundcloud’s band promotional materials cannot be your only option in this sprawling industry though, especially since new mediums to promote your music are popping up everywhere. Diversify your band promotion tactics, seek out recognition at all levels of social media. To really launch your promotional mix you must get on the radars of your future fans, labels, festivals, tours and management companies. Get the buzz started so people really see and hear what you are creating. Promoting your music, especially when you’re not being managed by a band promotion company, should not leave you with a starving budget. The opportunities for free promotion are everywhere, all you have to do is know where to start.  Here are some fresh tips on what bands and musicians should be utilizing if they really want to make waves in this industry.


10. Stageit.com Band Promotion


This is uniquely new considering it’s one of the pioneers in online venues. Promotional materials like Stageit.com give bands and musicians an entirely new culture to promote themselves in experiential ways unlike any other tools. If your looking for a tip for unsigned band promotion, Stageit.com may just be your free ticket to reaching audiences you would usually be limited from reaching. Artists can host free, live-streamed shows using this app. Promoting your music has never been more interactive and raw before this. Musicians are able to interact with the people who are discovering them using this online venue app and then these fans can continue to finance artists they have connected with. This seems to be the ideal platform for free band promotion for any type of artist trying to make waves.


 9. Bandwagon.com Promotional Materials


A transparent and new approach to the band promotion process is what Stan Mcleod, cofounder of Bandwagon, created when he helped launch this band promotion site. Promoting your band through bandwagon has proven to be one of the most innovative ways in Europe to book gigs and make contact with promoters that are looking for new artists.  The gig booking site, Bandwagon, is a platform where promoters can speak directly to the artists and it has given the service sustainable and clear cut means to this often chaotic service.


8. Midem’s Festival Promotional Mix


This band promotion geared event could completely change your career, so why would you pass up the opportunity to simply apply and get yourself in on this promotional mix? Submit a band promotion letter and start applying for opportunities that are completely free. Midem has been creating a space for the business side of music to directly communicate their political and legal forms of music distribution since 1967. New artists are being put on huge stages because of this promotional material event which is essentially a tradeshow for music. It focuses on promoting new artists to agencies and labels that may have never been able to discover them without this event. Midem is a defining  opportunity you must explore when seeking to promote your music!


7. Reverbnation


With the abundance of online band promotion, Reverbnation will be the necessary tool to help manage all of your different media and profiles for your music.  For producers and independent labels seeking raw talent and fresh sounds, Reverbnation is the leader in free  promotion among the other band promotion sites. Reverbnation band promotion is free and it will expose your music to labels, music video production companies and venues you might not usually be able to market. You can further create promotion by creating content for your fans (e.g. exclusive songs) and get your fans to form street teams to create viral promotional series. There are numerous options that this resource provides, you will simply have to determine which ones are best suited for your fan bases. With labels, managers, venues and tours all using this tracking tool it would be a great investment to get your free promotion through this mean.


6. Last.FM Promotional Mix


Upload your music to Last.FM and you will automatically be reaching 55 million people for free! Last.FM is the staple free website for music promotion. Enough said.


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